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CASE
STUDY
THE ACCOUNTANT
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"Accountants should be Resource
Managers too. Looking at the bigger picture is an integral
part of providing clients with a cutting-edge service
and I view Easycounting Weblink, not just as a bookkeeping
suite, but an effective management tool." Charles
Wiggin Accounting Services Online
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THE
PRACTICE
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Charles Wiggin is the founder and
senior partner of Accounting Services Online. His
experience covers his time in industry, as well as in
the profession, both in this country and abroad. The
result of this broad base leads, he believes, to an
unblinkered approach which has benefited both his Practice
and the clients it serves.
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USE
OF THE EASYCOUNTING WEBLINK
SYSTEM
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Charles Wiggin finds the system applicable
to many current clients but also points out that it
is attracting new ones. These are businesses looking
to save time and administration costs at their end,
and they either find Charles on the web or are recommended.
Charles elaborates -
"The advantages of the system become very obvious
to the user, as soon as they start using it and has
enabled some clients to substantially and immediately
cut down their bookkeeping costs. It has also proved
worth its weight in gold for those clients who are out
and about, on the road a lot. It means information is
instantly accessbie whenever and from wherever they
log on."
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HOW
EASY WAS IT TO CONVERT CLIENTS TO THE USE OF EASYCOUNTING
WEBLINK?
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"I'd thought it might take
a little longer and but to my surprise, and often to
their own, most clients took to it like ducks to water.
Any problems or hitches we've encountered, whether real
or perceived, have been dealt with swiftly and I can't
help but see it as a bonus that client's are constantly
logging on to use the Practice-branded system on our
website. It establishes a good line of communication
and also offers us the opportunity of exposing them
to new ideas and Practice development, which can only
be a plus for us."
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HOW
DO YOU SEE FUTURE DEVELOPMENT OF THE PRACTICE?
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"There can be no doubt that
the future is online. Over the next couple of years,
any accountant not using an online system, will be placing
himself at the back of the queue when it comes to growing
his Practice."
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